A polymer gel that originated in the CSIR’s polymers and composites research laboratories was reinvented to become a highly successful international cosmetic product. The product, called Eyeslices, is commercially available internationally.
Eyeslices is an innovative, cryogel eye pad, which slowly releases active ingredients to the skin to combat a wide range of eye irritations. It reduces the appearance of red eyes, dark circles under eyes, tired eyes, wrinkles and puffy eyes within minutes of use.
It started when CSIR researchers with expertise in polymers invented a water-soluble polymer gel that functioned as a dermal delivery system – in other words, a gel-like substance that could be liquefied and solidified to absorb and emit ingredients to the skin.
In 2000, entrepreneur Kerryne Neufeldt, licensed this technology from the CSIR and built up a company (i-Slices Innovations (Pty) Ltd) around it. By the end of 2006, the company had stocked the product in over 100 salons and spas in South Africa. The product is now exported to several countries, including Mexico, Australia, the United Arab Emirates and the USA.
The company has received numerous awards for this innovative product, including a Technology Top 100 award in 2007 and a SABS Design Institute Award in 2004. In 2011, the company won the Technology Top 100 award for sustainability.
The product continues to capture market share, with direct response television campaigns marketing the product (under different brands) set to start in the USA in the near future.